What is Channel Margin?
The Channel Margin is a pretty easy to understand metric – basically, it’s the difference between the price a manufacturer has on its product and the price a consumer is paying for that product. Price is a big issue here because price also means profit. Therefore, in order for a certain channel to ensure its financial stability, it is motivated to increase the price. This action, obviously, affects all the distribution channels.
How to Calculate Channel Margin?
Channel Margin calculator uses Channel margin = ((Selling Price-Cost Price)/Selling Price)*100 to calculate the Channel margin, Channel Margin is defined as the difference between the price a manufacturer has on its product and the price a consumer is paying for that product. Channel margin is denoted by CM symbol.
How to calculate Channel Margin using this online calculator? To use this online calculator for Channel Margin, enter Selling Price (SP) & Cost Price (CP) and hit the calculate button. Here is how the Channel Margin calculation can be explained with given input values -> 33.33333 = ((150-100)/150)*100.